I’m Natalie Westphal

Forget all your makeup worries!
Your 24/7 beauty confidence is here.

Before I moved to the USA I worked for a very big oil company in Russia. Lots of travels, new people, responsibilities. It was a very busy job where I was away from home half of the month. It was really hard as I was a single mom and being away from my son was tough. I liked my job, but I never felt satisfied. It always felt temporary.

When I moved to the USA the faith brought me to work as a makeup artist for a cosmetic brand. I loved working with new clients, doing makeup. I grew to become a counter manager. But again, I haven’t felt satisfied.

I feel I’ve always had that artistic part in me that has never been used before and that is why I’ve never been professionally happy. Working with cosmetics brand got me thinking about doing permanent makeup.

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I’ve been blessed to find something I love to do and make it to be my work.
Making my clients a little happier, their makeup routine a little easier, help them to grow their confidence is my every day joy.

And I want to thank all my clients who trusted me through my art journey. I love everyone of you and enjoy every moment working with you.
I’m the owner of a permanent makeup studio Westna.pmu in Apex, North Carolina.

why should you choose me?

I follow all hygiene protocols for your safety.
I’ve completed over 30 classes and webinars with the world known permanent makeup artists to improve my skills.
I use the best tools, pigments and supplies to make sure the healed results of your permanent makeup are.
I’m certified and licensed permanent makeup artist.
I know that every client is a unique case and I have experienced a lot of different scenarios to be confident in giving you the best results.
I’m proud to share that I’m a USA 2022 WULOP Champion in Shaded eyeliner category. WULOP stands for World Universal League of Permanent Makeup.


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Forget all your makeup worries!
Your 24/7 beauty confidence is here.